Books Quote by Arthur Brisbane
“If you don't hit a newspaper reader between the eyes with your first sentence, there is no need of writing a second one.”
About This Quote
Source Essay: Journalism Advice, early 20th century
A compelling opening line must instantly capture attention; otherwise later sentences are unnecessary.
In simple terms: First sentence must grab reader.
Key Takeaway
Craft a striking opening.
Themes
writing
attention
journalism
Mood
urgent
direct
Type
advice
instructional
When to use this quote
- advertising copy
- news articles
- blog posts
Key Concepts
Hook
reader engagement
Questions to Reflect On
- How can you ensure the first sentence hooks the audience?
- What techniques make an opening unforgettable?
A Different Perspective
If the first line fails, the piece may be abandoned.
