Advantage Quote by Apolo Ohno
“I know that BMW is now a sponsor of the USOC - of the United States Olympic Committee - so they offer the use of their aerodynamic speed-tunnel for testing and such for the athletes, which is a great advantage. But to be honest with you, I'd rather have a free car!”
About This Quote
Source Interview: Sports Sponsorship Discussion, Apolo Ohno, 2018
Corporate sponsorship offers technical advantages, yet personal freedom and enjoyment may be more valuable than material perks.
In simple terms: Free car vs. tech support—choose what truly matters.
Key Takeaway
Balance practical benefits with personal joy.
Themes
sports
sponsorship
technology
freedom
values
Mood
reflective
pragmatic
Type
personal
strategic
When to use this quote
- training facilities
- equipment testing
- public appearances
- personal travel
Key Concepts
marketing
performance enhancement
personal fulfillment
Questions to Reflect On
- What non-material benefits do you value most?
- How can you maintain authenticity while leveraging sponsorships?
A Different Perspective
Sponsorships can create dependency on brands.
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