Big companies Quote by Anonymous
““Eighty-eight percent of big companies' value is based on their brands, methodologies, content, training systems, and other innovations,””
About This Quote
Brands and internal assets constitute most of a large company's value, beyond just products.
In simple terms: Company value relies heavily on brand and internal innovations.
Focus on building strong brand and internal systems.
Themes
Mood
Type
When to use this quote
- marketing strategy
- product development
- M&A due diligence
- corporate restructuring
Key Concepts
Questions to Reflect On
- How can you measure brand impact?
- What internal innovations drive your company's worth?
Quantifying intangible value can be difficult.