“I've always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university, I worked at Prescriptives. My uncle [Leonard Lauder, chairman emeritus of the Estée Lauder Companies] smartly had wanted me to go into a small brand - to figure out what part of the company I loved. I discovered I was passionate about the creative process, the product development, creating a concept around a fragrance or lipstick.”
![“When I was creative director [at Estée Lauder], I was always being asked about my beauty must-haves. From there I had this fun idea to create a line of what was in my makeup bag. But I also love accessories, and people associate me with home, family, and beauty. As a girl, my favorite toy was my…” quote by Aerin Lauder](https://sms4smile.com/quotes/img-quotes/ca8/aerin-lauder-13050_accessories_when-i-was-creative-director-at-est-e-la_2997162.jpg)
![“I think it's so much fun to create a space. As the world has gotten more and more hectic - with these horrible catastrophes [happening] - people are going out less, ordering in, [having guests over]. People love to be in their homes.” quote by Aerin Lauder](https://sms4smile.com/quotes/img-quotes/650/aerin-lauder-13050_catastrophe_i-think-it-s-so-much-fun-to-create-a-spa_420873.jpg)
![“People love buying into a lifestyle and an overall concept. So when they buy a shell-colored lip gloss, they can also buy shells for their house, as well as sunglasses and [items in] other categories [in that shade] to create one consistent image.” quote by Aerin Lauder](https://sms4smile.com/quotes/img-quotes/26e/aerin-lauder-13050_buying_people-love-buying-into-a-lifestyle-and_594079.jpg)
