'Yoshi's Woolly World' for young families and new entrants into the overall video gaming space, I think, is going to be a… — Reggie Fils-Aime Copy Share Image
I would say that 'Breath of the Wild' is a dramatic departure from the conventions of a 'Zelda' game. — Reggie Fils-Aime Copy Share Image
Nintendo's way is to challenge conventional thinking. Not just for the sake of doing things differently, but to do things better. — Reggie Fils-Aime Copy Share Image
Our developers are constantly thinking about, 'How do I bring new and novel experiences to our platforms?' whether it's the Switch, 3DS,… — Reggie Fils-Aime Copy Share Image
For Nintendo, we do believe the GamePad is a critical innovation, and we believe that integrated experience with a second screen is… — Reggie Fils-Aime Copy Share Image
Whether it's with a 'Metroid' experience or a 'Donkey Kong' experience, we're constantly looking to push the envelope on the IP versus… — Reggie Fils-Aime Copy Share Image
The consumer likes having a brand-new experience and reliving it over and over again. If you create the right type of experience,… — Reggie Fils-Aime Copy Share Image
In the end, given the way we view the world and the way that we view ourselves as an entertainment company, our… — Reggie Fils-Aime Copy Share Image
I think Nintendo is fortunate, having been in this business for over 30 years, to really understand the dynamics and recognize that… — Reggie Fils-Aime Copy Share Image
I would say the greatest challenge we had with the Wii U was being crystal clear in our communication of what the… — Reggie Fils-Aime Copy Share Image
Ours is a company that doesn't do annualized software, and so when we create a 'Zelda' game, when we create a 'Smash… — Reggie Fils-Aime Copy Share Image
We want the consumer who has bought into the Nintendo Switch platform. When there's a great third party experience, we want them… — Reggie Fils-Aime Copy Share Image
We expect people's experience with Miitomo to be a rewarding one in its own right. But at the same time, it's also… — Reggie Fils-Aime Copy Share Image
One of the things that... I've seen Nintendo do so well is provide a user interface that is intuitive, easy to navigate,… — Reggie Fils-Aime Copy Share Image
The reality is, the way that online experiences have progressed, it's an expensive proposition. The amount of servers we need to support… — Reggie Fils-Aime Copy Share Image
'Super Mario Maker' clearly is going to drive hardware. There are consumers who have always wanted to make their levels of Mario… — Reggie Fils-Aime Copy Share Image
I get asked constantly, what's Nintendo's approach to the esports community. And our approach is we want to enable consistent standards. We… — Reggie Fils-Aime Copy Share Image
When you think about a new platform, what will define it as a long-term success are the ongoing range of games and… — Reggie Fils-Aime Copy Share Image
We believe that either our own teams or teams that we direct are best capable of creating 'Mario' games that will live… — Reggie Fils-Aime Copy Share Image
We've always anticipated that, as Nintendo would demonstrate business potential with an idea, others would follow. And we believe that based on… — Reggie Fils-Aime Copy Share Image
We do think deeply about the sequencing of our games, but having said that, Nintendo is well-known that if a game isn't… — Reggie Fils-Aime Copy Share Image
For us, we're clear that, in terms of Nintendo-developed games, we want to bring new experiences from our best franchises to Nintendo… — Reggie Fils-Aime Copy Share Image
The Wii U is not a tablet. It's a two-screen experience. And so you have this unique GamePad that gives you a… — Reggie Fils-Aime Copy Share Image
Nintendo DS is not standing still. As a tenth serious competitor decides to make a run at Game Boy, DS raises the… — Reggie Fils-Aime Copy Share Image
We don't believe used games are in the best interest of the consumer. We have products that consumers want to hold onto.… — Reggie Fils-Aime Copy Share Image
There is a reason why, on a DS, you get that little click when you press a button. There is a reason that it… — Reggie Fils-Aime Copy Share
The fact is, there's no single magic number that defines profitability for a game. — Reggie Fils-Aime Copy Share
If competitors don't like our two to one advantage, dominating market share with both SP and DS, well, I've got bad news. Because we… — Reggie Fils-Aime Copy Share
There's no doubt that 'Breath of the Wild' is the Switch game I've put the most time into. — Reggie Fils-Aime Copy Share
We've always anticipated that, as Nintendo would demonstrate business potential with an idea, others would follow. And we believe that based on history -… — Reggie Fils-Aime Copy Share
We compete with all of the time that consumers spend when they're not sleeping, they're not eating, not going to work or going to… — Reggie Fils-Aime Copy Share
I think Nintendo is fortunate, having been in this business for over 30 years, to really understand the dynamics and recognize that it's software… — Reggie Fils-Aime Copy Share
Nintendo, at its heart, is about making us feel younger than we are today. — Reggie Fils-Aime Copy Share
I grew up in a lower-middle-class environment, usually the lone minority among my classmates. — Reggie Fils-Aime Copy Share
Ours is a company that doesn't do annualized software, and so when we create a 'Zelda' game, when we create a 'Smash Bros.' game,… — Reggie Fils-Aime Copy Share
The competitive landscape for us is very broad. We see ourselves in the entertainment space. We compete with listening to the radio. We compete… — Reggie Fils-Aime Copy Share
In the end, we don't believe in launching any type of product if it isn't perfect in our eyes. — Reggie Fils-Aime Copy Share
As a child, I envisioned a career in the hard sciences. In sixth grade, I was buying college chemistry textbooks. — Reggie Fils-Aime Copy Share