Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into… — Sun Tzu Copy Share Image
“What then shall be said of those scholars of our time, blind to all great issues, and without any appreciation of relative… — Sun Tzu Copy Share Image
“Anger may in time change to gladness; vexation may be succeeded by content. 21. But a kingdom that has once been destroyed… — Sun Tzu Copy Share Image
Unhappy is the fate of one who tries to win his battles and succeed in his attacks without cultivating the spirit of… — Sun Tzu Copy Share Image
It is the rule in war, if ten times the enemy's strength, surround them; if five times, attack them; if double, be… — Sun Tzu Copy Share Image
“Military weapons are the means used by the Sage to punish violence and cruelty, to give peace to troublous times, to remove… — Sun Tzu Copy Share Image
First learn to become invincible, then wait for your enemy's moment of vulnerability. — Sun Tzu Copy Share Image
In executing an Artful Strategy: When ten times greater, surround them; When five times greater, attack them; When two times greater, scatter… — Sun Tzu Copy Share Image
It is the rule in war, if ten times the enemy's strength, surround them; if five times, attack them; if double, be… — Sun Tzu Copy Share Image
“Hence the skillful fighter puts himself into a position which makes defeat impossible, and does not miss the moment for defeating the… — Sun Tzu Copy Share Image
When you do battle, even if you are winning, if you continue for a long time it will dull your forces and… — Sun Tzu Copy Share Image
Other conditions being equal, if one force is hurled against another ten times its size, the result will be the flight of… — Sun Tzu Copy Share Image
The art of using troops is this: ......When ten to the enemy's one, surround him; ......When five times his strength, attack him;… — Sun Tzu Copy Share Image
It is ten thousand times cheaper to pay the best spies lavishly than even a tiny army poorly. — Sun Tzu Copy Share Image
“[Once war is declared, he will not waste precious time in waiting for reinforcements, nor will he return his army back for… — Sun Tzu Copy Share Image
“Anger may in time change to gladness; vexation may be succeeded by content. But a kingdom that has once been destroyed can… — Sun Tzu Copy Share Image
The value of time, that is of being a little ahead of your opponent, often provides greater advantage than superior numbers or… — Sun Tzu Copy Share Image
It is the rule in war, if our forces are ten to the enemy's one, to surround him; if five to one, to attack… — Sun Tzu Copy Share Image
It is according to the shapes that I lay the plans for victory, but the multitude does not comprehend this. Although everyone can see… — Sun Tzu Copy Share Image
Go into emptiness, strike voids, bypass what he defends hit him where he does not expect you. — Sun Tzu Copy Share Image
“In a similar way, The Art of War pinpoints anger and greed as fundamental causes of defeat.” — Sun Tzu Copy Share Image
“The PEOPLE being regarded as the essential part of the State, and FOOD as the people's heaven, is it not right that those in… — Sun Tzu Copy Share Image
Therefore the good fighter will be terrible in his onset, and prompt in his decision. — Sun Tzu Copy Share Image
The enemy's spies who have come to spy on us must be sought out, tempted with bribes, led away and comfortably housed. Thus they… — Sun Tzu Copy Share Image
“So long as victory can be attained, stupid haste is preferable to clever dilatoriness.” — Sun Tzu Copy Share Image
“You can ensure the safety of your defense if you only hold positions that cannot be attacked.” — Sun Tzu Copy Share Image
“Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make… — Sun Tzu Copy Share Image
If we do not wish to fight, we can prevent the enemy from engaging us even though the lines of our encampment be merely… — Sun Tzu Copy Share Image
“The general who wins a battle makes many calculations in his temple before the battle is fought. The general who loses a battle makes… — Sun Tzu Copy Share Image