Virtual reality's been around for 40 years. People have been talking about storytelling in that world for all these years, and there have been experiments around of people trying to do that, and always excited about it. — Edwin Catmull Copy Share Image
Creative ideas aren't like Jenga blocks, where they fall apart and you've got to start from scratch, though it can feel that way. — Edwin Catmull Copy Share Image
With every one of our films, we try to touch emotions, but we don't try to touch the same emotions each time. — Edwin Catmull Copy Share Image
Creativity has to start somewhere, and we are true believers in the power of bracing, candid feedback, and the iterative process - reworking, reworking,… — Edwin Catmull Copy Share Image
At heart, we believe that the films that work well are the films that do touch people emotionally. — Edwin Catmull Copy Share Image
Creativity doesn't follow titles. It just comes from where it comes from. — Edwin Catmull Copy Share Image
We'll fund a project even if I'm skeptical because I'd rather be proven wrong by somebody on the inside than by somebody on the… — Edwin Catmull Copy Share Image
We have a whole industry which is gigantic: games. Games is very successful. It's its own art form, though, and it's not the same… — Edwin Catmull Copy Share Image
A movie contains literally tens of thousands of ideas. They're in the form of every sentence; in the performance of each line; in the… — Edwin Catmull Copy Share Image
With certain ideas, you can predict commercial success. So with a 'Toy Story 3' or a 'Cars 2,' you know the idea is more… — Edwin Catmull Copy Share Image
