“Let’s say experiment A is testing a small change, such as the color of the sign-up button. As results start coming in,… — Sean Ellis Copy Share Image
There are people who say that you can't experiment... That condemns you to failure. — Jose Mujica Copy Share Image
To call in the statistician after the experiment is done may be no more than asking him to perform a post-mortem examination:… — Ronald Fisher Copy Share Image
