The Gamifaction Movement is trying to help companies engage their audience and community by using game mechanics and wrapping them around shopping or achievements, so you get achievements for coming to a store or purchasing things, like rewarding activities. — Jane McGonigal Copy Share Image
Although I'm perceived as very optimistic and upbeat, it comes out of being the opposite of that - feeling isolated or lonely, looking for… — Jane McGonigal Copy Share Image
Urgent optimism is the desire to act immediately to tackle an obstacle, combined with the belief that we have a reasonable hope of success. — Jane McGonigal Copy Share Image
“Over time, even the tiniest meaningful actions add up, each one bringing you closer to a life that is truer to your dreams and… — Jane McGonigal Copy Share Image
We've been playing games since humanity had civilization - there is something primal about our desire and our ability to play games. It's so… — Jane McGonigal Copy Share Image
“Traditionally, we have needed instructions in order to play a game. But now we’re often invited to learn as we go.” — Jane McGonigal Copy Share Image
“No object, no event, no outcome or life circumstance can deliver real happiness to us. We have to make our own happiness—by working hard… — Jane McGonigal Copy Share Image
Gamers always believe that an epic win is possible and that it's always worth trying, and trying now. Gamers don't sit around. — Jane McGonigal Copy Share Image
Cory Doctorow is a fast and furious storyteller who gets all the details of alternate reality gaming right, while offering a startling, new vision… — Jane McGonigal Copy Share Image
“Gamers who have grown up being intensely engaged by well-designed virtual environments are hungry for better forms of engagement in their real lives. They’re… — Jane McGonigal Copy Share Image
Games are work. There are economies popping up in games now because people value them. — Jane McGonigal Copy Share Image
I ran through most of college and ran through most of grad school. When I was writing my dissertation for my Ph.D., it was… — Jane McGonigal Copy Share Image
