It's the premium time, the fourth quarter. October, November, December and now, if you will, going over into the first quarter in January. But really, football, that's when the interest is in the game. — Jerry Jones Copy Share Image
The NFL is in premium interest time, in the fourth quarter [of the business year] when you have Thanksgiving, Christmas, and that's when we try to get the most decision-makers in front of the television, in the fourth quarter. — Jerry Jones Copy Share Image
Nobody is thinking they're going to come out here and put a team here and become a multimillionaire. I don't know anybody that comes… — Jerry Jones Copy Share Image
The part of football you don't see with all the buddies I ever had, we might have gone out and thrown some passes, but… — Jerry Jones Copy Share Image
Only 7 percent of NFL fans have ever been inside an NFL stadium. Seven... have ever been inside. So the NFL is certainly about… — Jerry Jones Copy Share Image
Everybody is pretty good in the first quarter. Second quarter, you have a little bump or two on you coming into the half. By… — Jerry Jones Copy Share Image
We are continuing to look for ways that we can do something that's good for both of us. Good for both of us being… — Jerry Jones Copy Share Image
If people have the ability to see it, and you spend the money to put the wow factor into it, they will reward that… — Jerry Jones Copy Share Image
We feel good about our running backs as we have them right now, and we will continue to see how they progress. — Jerry Jones Copy Share Image
Y'all should come to Cowboys Stadium and watch us beat the Giants' asses. — Jerry Jones Copy Share Image
Is [football] for everybody? Of course not. But it is a meaningful contribution beyond, I think, other alternatives. — Jerry Jones Copy Share Image
Anybody involved in sports in Missouri knows it's a great sports state. It is a great sports state, particularly in basketball and baseball. Particularly.… — Jerry Jones Copy Share Image
Sports that are continuous and never stop don't give us the opportunity to segment our messages. — Jerry Jones Copy Share Image
![“The NFL is in premium interest time, in the fourth quarter [of the business year] when you have Thanksgiving, Christmas, and that's when we try to get the most decision-makers in front of the television, in the fourth quarter.” quote by Jerry Jones](https://sms4smile.com/quotes/img-quotes/180/jerry-jones-18881_business_the-nfl-is-in-premium-interest-time-in-t_2941327.jpg)
![“Is [football] for everybody? Of course not. But it is a meaningful contribution beyond, I think, other alternatives.” quote by Jerry Jones](https://sms4smile.com/quotes/img-quotes/995/jerry-jones-18881_alternatives_is-football-for-everybody-of-course-not_816104.jpg)
