“So, what do you do when you’ve invested heavily in an endeavor and then begin to realize that you may have backed the wrong horse? Simple. What did Rhodes and Oppenheimer of De Beers do after they cornered the market… — Aja Raden Copy Share Image
“Gemstones are, in fact, just colorful gravel. They’re just rocks that we’ve given special names. True jewels are things that are beautiful and scarce.… — Aja Raden Copy Share Image
“Diamonds are intrinsically worthless, except for the deep psychological need they fill. —NICKY OPPENHEIMER, CHAIRMAN OF DE BEERS Advertising” — Aja Raden Copy Share Image
“He called me a very clever girl and gave me a pat on the head. Then he sternly forbade me from doing so and… — Aja Raden Copy Share Image
“So, what do you do when you’ve invested heavily in an endeavor and then begin to realize that you may have backed the wrong… — Aja Raden Copy Share Image
“Reality, like value, is determined by mob mentality, and just being deemed genuine—or fake—was enough to make it so.” — Aja Raden Copy Share Image
