“Consider the common belief among some segments of the population that “the only way to get anywhere with the opposite sex is to come on strong.” Someone who holds such a belief will consistently come on strong and, at some… — Thomas Gilovich Copy Share Image
“This tendency to focus too heavily on the occasional success is helped along by an asymmetry in the way we evaluate success and failure. A single success generally does more to confirm a strategy’s effectiveness than a single failure does… — Thomas Gilovich Copy Share Image
