“He said that the great offensives of the future would be psychological, and he thought the Governments should get busy about it and prepare their defence... He considered that the most deadly weapon in the world was the power of… — John Buchan Copy Share Image
The world has progressed to the point where it's most powerful force is public opinion. And I believe that in this world it is not the great book or epic play, as once was the case, that will shape that… — William Bernbach Copy Share Image