Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The… — Wim Crouwel Copy Share Image
Of course design is about problem solving, but I cannot resist adding something personal. — Wim Crouwel Copy Share Image
The grid is like the lines on a football field. You can play a great game in the grid or a lousy game. But… — Wim Crouwel Copy Share Image
This is what we've been waiting for: finally, an unprecedented critical analysis of the history of Dutch design. Mienke Simon Thomas's Dutch Design is… — Wim Crouwel Copy Share Image
Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a… — Wim Crouwel Copy Share Image
You can't do better design with a computer, but you can speed up your work enormously. — Wim Crouwel Copy Share Image
The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much. — Wim Crouwel Copy Share Image
