“As a result, the process of designing a product at Apple was integrally related to how it would be engineered and manufactured.… — Walter Isaacson Copy Share Image
“His argument was that a great engineer would be remembered only if he teamed with a great marketer, and this required him… — Walter Isaacson Copy Share Image
“I remember him telling me that engineering was the highest level of importance you could reach in the world,” Steve Wozniak later… — Walter Isaacson Copy Share Image
“Still allergic to PowerPoints and formal presentations, he insisted that the people around the table hash out issues from various vantages and… — Walter Isaacson Copy Share Image
Yeah, I think that his great creation was not any one product but a company in which creativity was connected to great… — Walter Isaacson Copy Share Image
I think one problem we've had is that people who are smart and creative and innovative as engineers went into financial engineering. — Walter Isaacson Copy Share Image
“he never finished any of the works he began because, so sublime was his idea of art, he saw faults even in the things… — Walter Isaacson Copy Share Image
He had the attitude that he could do anything, and therefore so can you. He put his life in my hands. So that made… — Walter Isaacson Copy Share Image
But the point is to get a whole new generation of people and people in general more re-engaged in news, and this has happened… — Walter Isaacson Copy Share Image
“Jobs's intensity was also evident in his ability to focus. He would set priorities, aim his laser attention on them, and filter out distractions.… — Walter Isaacson Copy Share Image
“Atop the brochure McKenna put a maxim, often attributed to Leonardo da Vinci, that would become the defining precept of Jobs’s design philosophy: “Simplicity… — Walter Isaacson Copy Share Image
“You have to remain critically vigilant.” Question every premise, challenge conventional wisdom, and never accept the truth of something merely because everyone else views… — Walter Isaacson Copy Share Image
“in 1996, bought NeXT, bringing Jobs back. BILL ATKINSON. Early Apple employee, developed graphics for the Macintosh. CHRISANN BRENNAN. Jobs’s girlfriend at Homestead High,… — Walter Isaacson Copy Share Image
“The last time there was this much excitement about a tablet, it had some commandments written on it.” — Walter Isaacson Copy Share Image
“If you want to live your life in a creative way, as an artist, you have to not look back too much. You have… — Walter Isaacson Copy Share Image
“There was a key lesson for innovation: Understand which industries are symbiotic so that you can capitalize on how they will spur each other… — Walter Isaacson Copy Share Image
