You want to learn about what's already in their heads. You want to avoid putting things there. — Emmett Shear Copy Share Image
Most startups are not just built for the person who is using them. When you do that, every now and then you get really… — Emmett Shear Copy Share Image
The crucial people to get your product started for the first 6 months are not who will be using it 3 years later. — Emmett Shear Copy Share Image
The Twitch community loves watching video games, chatting, and broadcasting. The average viewer watches over an hour and a half of video each day.… — Emmett Shear Copy Share Image
I wish I could tell you the recipe for figuring out who the target user is for your product and who your users should… — Emmett Shear Copy Share Image
The most common mistakes are showing people your product- don't show them your product, it's sort of like telling them bout a feature. — Emmett Shear Copy Share Image
Who you talk to is just as important as what questions you ask and what you pull away from it. — Emmett Shear Copy Share Image
It's one of the most validating things you can do for a product is go out there and get them to commit to pay… — Emmett Shear Copy Share Image
The most interesting things you learn in an interviews come from the: 'interesting', 'tell me more' — Emmett Shear Copy Share Image
If you just talk to who's easy to talk to, you're not really getting the best data. — Emmett Shear Copy Share Image
This is true for most new products. The majority of people you're competing with are non-users. They are people who have never used your… — Emmett Shear Copy Share Image
Given the huge number Xbox owners and how many of them love gaming spectatorship, it's a natural fit to bring the Twitch experience to… — Emmett Shear Copy Share Image
People who are using your product and putting up with all these issues, means that they are not actually the biggest problems. — Emmett Shear Copy Share Image
