Charging everyone the same thing and treating everyone the same way, as retailers do today, is 'Six Sigma' thinking which is great for producing widgets on a production line, but it makes no sense in a world where customers are… — Peter Fader Copy Share Image
I figured the process of someone standing at a shelf and deciding what juice to buy is going to be very different than someone… — Peter Fader Copy Share Image
The bubble hasn't popped yet and there's tremendous value in social media. ... But it's wishful thinking to believe that others on the 'me… — Peter Fader Copy Share Image
Retailers are treating everyone the same way who walks in their stores and this doesn't make sense in the world we live in where… — Peter Fader Copy Share Image
Charging everyone the same thing and treating everyone the same way, as retailers do today, is 'Six Sigma' thinking which is great for producing… — Peter Fader Copy Share Image
