“Consistency of message helps build customer loyalty. Clear messaging can also have a huge impact on the bottom line. “If there’s one… — Adam Lashinsky Copy Share Image
If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the… — Jeff Bezos Copy Share Image
Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and… — Nirmalya Kumar Copy Share Image
“The best guarantee to win management buy-in for innovation is a launching customer.” — Gijs van Wulfen Copy Share Image
The next battle being fought by e-commerce companies will be for customer loyalty. — Priyanka Gill Copy Share Image
Our mission statement about treating people with respect and dignity is not just words but a creed we live by every day.… — Howard Schultz Copy Share Image
“Do you work hard to attract new customers but do little to keep them?” — Frank Sonnenberg Copy Share Image
Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves — Steve Jobs Copy Share Image
The complaining customer represents a huge opportunity for more business. — Zig Ziglar Copy Share Image
Being on par in terms of price and quality only gets you into the game. Service wins the game. — Tony Alessandra Copy Share Image
A social contract is the way out of this dilemma for corporations that want to lead in the 21st century by showing… — Simon Mainwaring Copy Share Image
Businesses that make consumer privacy a point of competitive differentiation will enjoy greater customer loyalty. — Pierre Nanterme Copy Share Image
We are putting a lot of investments behind building customer loyalty. We need to make sure we keep investing in the right… — Gillian Tans Copy Share Image
When you can show concern about what matters to your customer, that's Business to Customer Loyalty, and you can bet on it,… — Albert Houtum-Schindler Copy Share Image
“The measurement system cost more than $4 million per year, but the company made such significant progress in building customer loyalty that… — Harvard Business School Press Copy Share Image