Our mission for younger people is to do our best to make exercise cool, hip - the thing to do. — Bruce Jenner Copy Share Image
One reason Zipcar succeeded was its branding: cool, hip, smart, urban, fun, innovative. Who wouldn't want to be associated with that? — Robin Chase Copy Share Image
Portland is often trumpeted as being one of America's coolest, hippest cities. I've been to Portland many times, and I'm always like,… — W. Kamau Bell Copy Share Image