“If your audience is overly complacent, begin with the complication to create a sense of urgency.” — Dave McKinsey Copy Share Image
“What appears to be a set of solutions is merely a set of initial hypotheses, proposed explanations that now must be rigorously tested. A… — Dave McKinsey Copy Share Image
“If your audience is overly complacent, begin with the complication to create a sense of urgency.” — Dave McKinsey Copy Share Image
