Just because something's legible doesn't means it communicates. More importantly, it doesn't mean it communicates the right thing. So, what is the message sent before somebody actually gets into the material? And I think that's sometimes an overlooked area. — David Carson Copy Share Image
I never learned all the things you're not supposed to do; I just do what makes the most sense. — David Carson Copy Share Image
You have to utilize who you are in your work. Nobody else can do that: nobody else can pull from your background, from your… — David Carson Copy Share Image
When I work as an art director, I don't ask to see sketches from illustrators or photographers. I give them a basic idea, and… — David Carson Copy Share Image
If I'm doing a logo, I'll do it in black and white. Once the form is feeling right, only then do I start exploring… — David Carson Copy Share Image
My background is sociology. Combined with my graphic approach, if I could do some film projects, I think I'd be very good at making… — David Carson Copy Share Image
As we get more technically driven, the importance of people becomes more than it's ever been before. You have to utilize who you are… — David Carson Copy Share Image
Just because something's legible doesn't means it communicates. More importantly, it doesn't mean it communicates the right thing. So, what is the message sent… — David Carson Copy Share Image
There's many ways you communicate. With colour, texture, sound... Even words can communicate. — David Carson Copy Share Image
Dont confuse legibility with communication. Just because something is legible doesnt mean it communicates and, more importantly, doesnt mean it communicates the right thing. — David Carson Copy Share Image
