There's a very distinct difference between a really wonderful DIY label and a soft drink company, or a car company, or a… — Alan Palomo Copy Share Image
Any CEO who cannot clearly articulate the intangible assets of his brand and understand its connection to customers, is in trouble. — Charlotte Beers Copy Share Image
If you look at YOURSELF as the brand, then you will understand an intrinsic truth: People judge. — Gene Simmons Copy Share Image
“You’ve got to get your team to not only understand your company brand, but also to understand their personal brand.” — Amber Hurdle Copy Share Image
