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Do not put statements in the negative form. And don't…

“Do not put statements in the negative form. And don't start sentences with a conjunction. If you reread your work, you will find on rereading that a great deal of repetition can be avoided by rereading and editing. Never use a long word when a diminutive one will do. Unqualified superlatives are…” quote by William Safire
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“Do not put statements in the negative form. And don't start sentences with a conjunction. If you reread your work, you will find on rereading that a great deal of repetition can be avoided by rereading and editing. Never use a long word when a diminutive one will do. Unqualified superlatives are the worst of all. De-accession euphemisms. If any word is improper at the end of a sentence, a linking verb is. Avoid trendy locutions that sound flaky. Last, but not least, avoid cliches like the plague.”

William Safire

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Avoid negative phrasing, conjunction starts, redundancy, long words, superlatives, euphemisms, cliches, and trendy slang for clearer writing.

In simple terms: Write clearly by cutting negatives, redundancies, and jargon.

Key Takeaway

Edit for clarity and conciseness.

Themes

clarity editing style

Mood

analytical practical

Type

advice educational

When to use this quote

  • academic papers
  • business reports
  • creative writing

Key Concepts

linguistics rhetoric communication theory

Questions to Reflect On

  • Which rules enhance your voice versus hinder it?
  • When is a cliché acceptable for tone?
A Different Perspective

Over‑editing can strip voice.

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