A principle isn't a principle until it costs you something.

All of us who professionally use the mass media are the shapers of society. We can vulgarise that society. We can brutalise it. Or…

— William Bernbach

I'd never assume an audience was anything but totally receptive and perfect. Seriously, it seems to me that's the only circumstance you can work…

— Tom Verlaine

A frustration I have is that a lot of people increasingly seem to equate an advertising business model with somehow being out of alignment…

— Mark Zuckerberg

Advertising is the principal reason why the business person has come to inherit the earth.

— James Adams

That's the power of great insights. Insights, not ideas. There's a difference. Ideas, valuable though they may be, are a dime a dozen in…

— Phil Dusenberry

Emotion. Passion. Ideas. Simplicity. These are the big things that big business needs from its creative agencies. No one else is going to provide…

— Kevin Roberts

There is nothing in the way of amelioration of the conditions of life, of politics, of social and ethical matters, that may not be…

— George Arthur French

If I were starting life over again, I am inclined to think that I would go into the advertising business in preference to almost…

— Franklin D. Roosevelt

Creativity is the most practical thing a businessman can employ.

— William Bernbach

What needs to change is the nature of advertising itself. That business hasn't really evolved since the days of Don Draper.

— Daniel Lyons

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.

— Phil Dusenberry

It's very possible that advertising business models will simply never do as well on mobile devices as those oriented around transactions.

— Patrick Collison

Advertising is a business within a business and the man who neglects it will soon find himself with a business without a business.

— Frank Farrington

Sex is the most fun you can have without smiling.

— Madonna Ciccone

Jazz is the most fun you can have with your clothes on.

— Herb Pomeroy