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People will believe a big lie sooner than a little one…

“People will believe a big lie sooner than a little one, and if you repeat it frequently enough, people will sooner or later believe it.” quote by Walter C. Lagner
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““People will believe a big lie sooner than a little one, and if you repeat it frequently enough, people will sooner or later believe it.””

Walter C. Lagner

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Repeated exposure to a big lie makes it more believable than a small one, showing the power of frequency over truth

In simple terms: Repeating a big lie makes people believe it more than a small truth

Key Takeaway

Beware of repeated misinformation

Themes

truth lie psychology media influence

Mood

cautionary analytical informative

Type

Belief Lies Sooner or later Truth People Believe Believe Big Lie Sooner People Sooner Later Believe:Belief:1 Lies:1 Sooner or later:0 Truth:1 People Believe:0 Believe Big:0 Lie Sooner:0 People Sooner:0 Later Believe:0

When to use this quote

  • political campaigns
  • social media
  • advertising
  • public discourse

Key Concepts

cognitive bias propaganda repetition effect

Questions to Reflect On

  • How does repetition shape our perception of truth?
  • What safeguards can reduce the impact of repeated falsehoods?
A Different Perspective

Frequent small truths can also become accepted if repeated, challenging the directionality of the claim

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