Skip to content

Innovation is taking two things that already exist and…

“Innovation is taking two things that already exist and putting them together in a new way.” quote by Tom Freston
Download Open image
“Innovation is taking two things that already exist and putting them together in a new way.”

Tom Freston

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Innovation combines existing ideas into novel configurations, creating fresh value.

In simple terms: Mixing old ideas makes new things.

Key Takeaway

Combine existing concepts creatively.

Themes

innovation creativity synergy

Mood

enthusiastic forward‑thinking

Type

advice inspirational

When to use this quote

  • product design
  • marketing campaigns
  • software development
  • educational curricula

Key Concepts

combination novelty value creation

Questions to Reflect On

  • What existing elements can you recombine?
  • When does recombination become mere imitation?
A Different Perspective

Overreliance on existing ideas may limit breakthrough originality.

★ ★ ★ ★ ★ No ratings yet

More by Tom Freston

Explore all 21 Tom Freston quotes

More Innovation quotes

Browse all 4,437 Innovation quotes