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There's nothing wrong with a plan, but remember Von…

“There's nothing wrong with a plan, but remember Von Moltke's famous dictum that no plan survives first contact with the enemy. The danger is a plan that seduces us into thinking failure is impossible and adaptation is unnecessary - a kind of ‘Titanic' plan, unsinkable (until it hits the iceberg).” quote by Tim Harford
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“There's nothing wrong with a plan, but remember Von Moltke's famous dictum that no plan survives first contact with the enemy. The danger is a plan that seduces us into thinking failure is impossible and adaptation is unnecessary - a kind of ‘Titanic' plan, unsinkable (until it hits the iceberg).”

Tim Harford

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Plans are useful but must be flexible; rigid adherence leads to failure when reality changes.

In simple terms: Plans need flexibility.

Key Takeaway

Stay adaptable, revise plans when needed.

Themes

strategy flexibility risk management

Mood

cautious realistic

Type

advisory pragmatic

When to use this quote

  • military operations
  • business projects
  • emergency response
  • personal goal setting

Key Concepts

contingency planning adaptive leadership systems thinking

Questions to Reflect On

  • How do you test a plan’s adaptability?
  • What signals indicate a plan must change?
A Different Perspective

Over‑reliance on a plan can blind you to emerging threats.

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