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A very good friend of mine spent a fair amount of time…

“A very good friend of mine spent a fair amount of time doing postmortems and met with a number of the senior folks on the Romney campaign and they spent, what was it, $140, $160 million on data. And this friend of mine, who is a very sharp thinker, asked a series of questions, but the most…” quote by Ted Cruz
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“A very good friend of mine spent a fair amount of time doing postmortems and met with a number of the senior folks on the Romney campaign and they spent, what was it, $140, $160 million on data. And this friend of mine, who is a very sharp thinker, asked a series of questions, but the most important one he asked, he said, "What decisions did you make differently because of the data?" And he's coming from the private equity world where he wants to know, OK, and the answer from virtually every single senior Romney person was "nothing."”

Ted Cruz

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Data should inform decisions, but without actionable insight it becomes wasted expense.

In simple terms: Data without impact is wasteful.

Key Takeaway

Demand clear decision outcomes from data investments.

Themes

politics data analysis decision making accountability

Mood

critical skeptical

Type

political business

When to use this quote

  • campaign strategy meetings
  • budget reviews
  • performance audits

Key Concepts

statistics cost‑benefit analysis strategic planning

Questions to Reflect On

  • How can you tie data metrics directly to policy choices?
  • What processes ensure data informs action?
A Different Perspective

Often data is collected for its own sake, not to drive change.

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