Don't measure what you can. Measure what you should.

Measurement is like laundry. It piles up the longer you wait to do it.

— Amber Naslund

Content is fire. Social media is gasoline.

— Ryan Kahn

Think like a publisher, not a marketer.

— David Meerman Scott

If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on…

— Guy Kawasaki

“Marketing is the lifeblood of every legitimate business.”

— Utibe Samuel Mbom

Sell-sell-sell sales methods simply do not work on social media.

— Kim Garst

A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.

— Scott D. Cook

“Social media is one of the most cost-efficient digital marketing methods.”

— Germany Kent

“Freedom of Speech doesn't justify online bullying. Words have power, be careful how you use them.”

— Germany Kent

“Don't promote negativity online and expect people to treat you with positivity in person.”

— Germany Kent

“Smart PPC isn’t about spending more, it’s about spending right to achieve maximum results.”

— Zaclab

There is no way to measure it ... because there's no one to measure it.

— Frederick Lenz

“The result may be important but it’s not the actual measure. The measure is the feeling you have made contact with something.”

— Eric Maisel

Everybody's equal, just don't measure it.

— Bad Religion

What you measure affects what you do. If you don't measure the right thing, you don't do the right thing.

— Joseph Stiglitz