When we first did 'Modernist Cuisine,' I think most people…
“When we first did 'Modernist Cuisine,' I think most people in cookbook publishing would have said, 'This is insane.'”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Innovative cooking ideas were initially dismissed as crazy by industry peers.
In simple terms: New ideas often face ridicule.
Persist despite criticism.
Themes
Mood
Type
When to use this quote
- restaurant development
- product launches
- food tech startups
Key Concepts
Questions to Reflect On
- What drives you to challenge norms?
- How do you test unconventional ideas?
May overlook practical constraints of implementation.