Design can also be used to invent strategic futures, make…
“Design can also be used to invent strategic futures, make complex decisions, and craft a bold corporate vision. We need to move design up the ladder of influence.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Design should influence strategic planning, decision‑making, and corporate vision, not just aesthetics.
In simple terms: Design can shape strategy and decisions.
Elevate design’s role in business strategy.
Themes
Mood
Type
When to use this quote
- Corporate planning
- product development
- brand strategy
Key Concepts
Questions to Reflect On
- How can design be integrated into high‑level decisions?
- What barriers exist to design’s strategic role?
Design influence may be limited by organizational culture.