We have CBS.com, we have our stuff on iTunes. We feel the…
“We have CBS.com, we have our stuff on iTunes. We feel the wave of the future is getting as much distribution as we can. We feel that we should be nonexclusive and get our content out there.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
The company aims to maximize reach by distributing content widely and non‑exclusively across platforms, embracing the future’s digital wave.
In simple terms: Distribute content broadly to stay ahead.
Key Takeaway
Adopt open distribution to capture audience.
Themes
digital strategy
distribution
future
media
platforms
Mood
strategic
forward‑looking
Type
business
motivational
When to use this quote
- marketing meetings
- content licensing
- digital launches
- strategic planning
Key Concepts
media economics
platform diversification
audience growth
Questions to Reflect On
- What platforms best serve your audience?
- How to balance openness with brand integrity?
A Different Perspective
Non‑exclusive deals may dilute brand control or revenue.