We don't do focus groups - that is the job of the designer.
“We don't do focus groups - that is the job of the designer.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Designers focus on creation, not research; user insights come from other roles.
In simple terms: Designers should not conduct focus groups.
Key Takeaway
Let designers design, let researchers research.
Themes
design
research
roles
Mood
thoughtful
critical
Type
philosophical
advice
When to use this quote
- product development
- market research
- team structure
Key Concepts
user experience
collaboration
Questions to Reflect On
- Should designers ever engage directly with users?
- How can teams share insights effectively?
A Different Perspective
Excluding designers from user research may limit empathy.