Where affluence is the rule, the true threat is the loss…
““Where affluence is the rule, the true threat is the loss of desire,(...) What is new is not that prosperity depends on stimulating demand. It is that it cannot continue without inventing new vices””
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
When wealth dominates, desire wanes; the real danger is not demand stimulation but the need to invent new vices to sustain prosperity.
In simple terms: Prosperity can breed boredom, prompting harmful new habits.
Seek purpose beyond material excess.
Themes
Mood
Type
When to use this quote
- policy making
- personal fulfillment
- marketing strategy
Key Concepts
Questions to Reflect On
- What non‑material goals can replace consumer cravings?
- How does scarcity of desire affect innovation?
New vices may exacerbate social problems.