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There are two ways to extend a business. Take inventory of…

“There are two ways to extend a business. Take inventory of what you're good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning new skills. Kindle is an example of working backward.” quote by Jeff Bezos
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“There are two ways to extend a business. Take inventory of what you're good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning new skills. Kindle is an example of working backward.”

Jeff Bezos

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Business growth can come from leveraging existing strengths or by reverse‑engineering customer needs, even learning new skills.

In simple terms: Grow by using strengths or working backward from customer needs.

Key Takeaway

Choose a growth strategy that fits your context.

Themes

growth strategy customer focus

Mood

strategic practical

Type

business entrepreneurial

When to use this quote

  • Start‑up scaling
  • product development
  • market expansion

Key Concepts

Business model innovation skill acquisition

Questions to Reflect On

  • Which approach suits your business?
  • What new skills are needed?
A Different Perspective

Learning new skills can be time‑consuming and risky.

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