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When the change in your market outsprints the change in…

“When the change in your market outsprints the change in your organisation, you will have a problem sooner or later.” quote by Gijs van Wulfen
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““When the change in your market outsprints the change in your organisation, you will have a problem sooner or later.””

Gijs van Wulfen

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Rapid market shifts outpace internal adaptation, creating strategic risk.

In simple terms: Markets change faster than companies can adjust.

Key Takeaway

Align organisation speed with market pace.

Themes

strategy change leadership

Mood

urgent concerned

Type

strategic cautionary

When to use this quote

  • product development
  • marketing strategy
  • technology adoption
  • organizational restructuring

Key Concepts

organizational agility market dynamics risk management

Questions to Reflect On

  • How can you accelerate decision‑making?
  • What structures hinder rapid adaptation?
A Different Perspective

If internal change is slow, external pressure can cause failure.

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