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What was going on? Brickman surmised that, in the case of…

“What was going on? Brickman surmised that, in the case of the lottery winners, they now derived significantly less pleasure from ordinary events like buying clothes or talking to a friend. What was once enjoyable was no longer so. Psychologists call this the “hedonic treadmill.” Much like a…” quote by Eric Weiner
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““What was going on? Brickman surmised that, in the case of the lottery winners, they now derived significantly less pleasure from ordinary events like buying clothes or talking to a friend. What was once enjoyable was no longer so. Psychologists call this the “hedonic treadmill.” Much like a regular treadmill, the hedonic treadmill makes you sweat and should be avoided at all costs. Unlike a regular treadmill, however, the hedonic variety is definitely not good for your health. It will drive you nuts, this infinite cycle of pleasure and adaptation. Interestingly, there are two notable exceptions to the hedonic treadmill. Noise and big breasts. Studies have found that we never really get used to loud noises, despite prolonged exposure. Another study found that women who get breast implants never tire of the enjoyment it brings them, and presumably their companions feel the same.””

Eric Weiner

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

People quickly adapt to positive events, reducing lasting happiness, while certain stimuli remain perpetually rewarding.

In simple terms: Pleasure fades except for loud noises and breast implants.

Key Takeaway

Seek lasting fulfillment beyond fleeting pleasures.

Themes

hedonic adaptation pleasure psychology

Mood

reflective critical

Type

observational analytical

When to use this quote

  • consumer behavior
  • relationship counseling
  • media studies
  • personal development

Key Concepts

adaptation stimulus habituation reward systems

Questions to Reflect On

  • What experiences retain their joy over time?
  • How can we design lives that avoid hedonic fatigue?
A Different Perspective

Not all stimuli are equally adaptable; cultural bias may affect reported exceptions.

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