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It's very, very hard to create something that is big these…

“It's very, very hard to create something that is big these days because you have niche markets - and, you don't necessarily need to be big; the show is specifically created for a small group of people. You know, if it's on the USA network, well, then a small group of people is fine.” quote by Eric McCormack
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“It's very, very hard to create something that is big these days because you have niche markets - and, you don't necessarily need to be big; the show is specifically created for a small group of people. You know, if it's on the USA network, well, then a small group of people is fine.”

Eric McCormack

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Creating massive projects is difficult today; niche markets allow success without being huge, targeting specific audiences works.

In simple terms: Big projects are hard; niche success is possible.

Key Takeaway

Focus on a specific audience.

Themes

business strategy market niches content creation

Mood

strategic pragmatic

Type

business motivational

When to use this quote

  • startup planning
  • product development
  • media pitching
  • advertising campaigns

Key Concepts

entrepreneurship media production audience targeting

Questions to Reflect On

  • What niche can you serve best?
  • How to scale without losing niche identity?
A Different Perspective

Niche focus may limit broader impact.

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