Skip to content

Print works! It works as a business proposition - our…

“Print works! It works as a business proposition - our print readers [of the Mother Jones] not only provide revenue in the form of subs and ads, but they are a core part of our donor community; 10 percent give us a donation on top of their subscription; that's about the same rate as NPR gets from…” quote by Clara Jeffery
Download Open image
“Print works! It works as a business proposition - our print readers [of the Mother Jones] not only provide revenue in the form of subs and ads, but they are a core part of our donor community; 10 percent give us a donation on top of their subscription; that's about the same rate as NPR gets from its listeners.”

Clara Jeffery

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Print media can generate revenue and foster a donor community through subscriptions and ads.

In simple terms: Print creates money and community.

Key Takeaway

Leverage print for funding and engagement.

Themes

media revenue community donor engagement subscription models

Mood

pragmatic analytical

Type

business strategic

When to use this quote

  • magazine publishing
  • nonprofit fundraising
  • advertising sales
  • subscription drives

Key Concepts

Print economics community building media strategy

Questions to Reflect On

  • How can print add unique value?
  • What digital alternatives exist?
A Different Perspective

Print costs may outweigh benefits in digital age.

★ ★ ★ ★ ★ No ratings yet

More by Clara Jeffery

Explore all 10 Clara Jeffery quotes

More Ads quotes

Browse all 856 Ads quotes