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But countless studies have shown that a cue and a reward…

“But countless studies have shown that a cue and a reward, on their own, aren't enough for a new habit to last. Only when your brain starts expecting the reward--craving the endorphins or sense of accomplishment--will it become automatic to lace up your jogging shoes each morning. The cue, in…” quote by Charles Duhigg
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“But countless studies have shown that a cue and a reward, on their own, aren't enough for a new habit to last. Only when your brain starts expecting the reward--craving the endorphins or sense of accomplishment--will it become automatic to lace up your jogging shoes each morning. The cue, in addition to triggering a routine, must also trigger a craving for the reward to come.”

Charles Duhigg

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Habits need a cue, routine, and a craving for reward to become automatic.

In simple terms: Craving links cue to habit.

Key Takeaway

Create a rewarding craving.

Themes

habit formation psychology motivation

Mood

motivational practical

Type

self‑help educational

When to use this quote

  • exercise routines
  • study habits
  • diet changes
  • productivity hacks

Key Concepts

behavioral loops neuroscience reward systems

Questions to Reflect On

  • What reward can you associate with a new habit?
  • How can you strengthen the cue?
A Different Perspective

Craving may be hard to generate initially.

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