Skip to content

One doesn't want fashion to look ridiculous, silly, or out…

“One doesn't want fashion to look ridiculous, silly, or out of step with the times - but you do want designers that make you think, that make you look at fashion differently. That's how fashion changes. If it doesn't change, it's not looking forward. And that's important to me.” quote by Anna Wintour
Download Open image
“One doesn't want fashion to look ridiculous, silly, or out of step with the times - but you do want designers that make you think, that make you look at fashion differently. That's how fashion changes. If it doesn't change, it's not looking forward. And that's important to me.”

Anna Wintour

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Fashion should challenge perception and evolve, not merely follow trends.

In simple terms: Fashion must provoke thought and progress.

Key Takeaway

Seek designers who push boundaries.

Themes

creativity innovation culture

Mood

inspired critical

Type

observational inspirational

When to use this quote

  • runway shows
  • personal style
  • brand development
  • market research

Key Concepts

design theory social commentary trend cycles

Questions to Reflect On

  • How do you balance novelty with brand loyalty?
  • What risks are worth taking in design?
A Different Perspective

Innovation can alienate existing customers.

★ ★ ★ ★ ★ No ratings yet

More by Anna Wintour

Explore all 163 Anna Wintour quotes

More Change quotes

Browse all 33,920 Change quotes