Accustomed to the veneer of noise, to the shibboleths of promotion, public relations, and market research, society is suspicious of those who… — John Lahr Copy Share Image
“We’re not big fans of focus groups. We don’t much care for traditional market research either. We go to the source. Not… — Thomas Kelley Copy Share Image
“Apple also stopped depending on market research and surveys. “If I’d have asked my customers what they wanted,” Jobs quoted Henry Ford,… — Yukari Iwatani Kane Copy Share Image
You don't market-research a novel; you really are writing it for yourself. It's a hobby, in many ways. The problem becomes what… — Bret Easton Ellis Copy Share Image
“If there is already a market research report out there with all the information you need, it is probably too late for… — Bill Aulet Copy Share Image
Very few entrepreneurs start their business on the back of market research. Instead, they have tremendous zeitgeist, honed by paying attention to… — Margaret Heffernan Copy Share Image
You see, I used to do a certain amount of market research by going to the local drugstore and seeing what the… — Jerry Pournelle Copy Share Image
If you write about a process you're about to go through, market research, and you go through it, and it doesn't echo… — James L. Brooks Copy Share Image
“Even back in the command-and-control days of the production line, Henry Ford’s decision to manufacture automobiles was driven by intuition rather than… — Marty Neumeier Copy Share Image
At the end of the process we called a market research company to find out whom the film was for or what… — Alex Abreu Copy Share Image
We only do what we think is good and what we're happy with. I do that in stand-up, I even do it… — Ricky Gervais Copy Share Image
“Some people say, "Give the customers what they want." But that's not my approach. Our job is to figure out what they're… — Steve Jobs Copy Share Image
The fundamental problem the Conservative Party has had since 1997 at least is that it is seen as 'the party of the… — Dominic Cummings Copy Share Image
“Samsung, “They did market research and came up with good news: nobody had heard of Samsung.” So the name stayed, even as… — Euny Hong Copy Share Image
“in market research: as businesses are faced with a “river” of continuously generated data, the goal of research is not to expensively… — David L Rogers Copy Share Image
“To my mind the defining characteristic of our era is spin, everything tailored to vanishing point by market research, brands and bands… — Tana French Copy Share Image
“In his Apple office, 1982: Asked if he wanted to do market research, he said, “No, because customers don’t know what they… — Walter Isaacson Copy Share Image
“Focus groups for business projects are kind of the same. In this, you are going to collect data from a group of… — Pooja Agnihotri Copy Share Image
I have spent too long being able to manipulate the answers I want from market research to rely upon its findings any… — Charles Saatchi Copy Share Image
People are unlikely to know that they need a product which does not exist and the basis of market research in new… — John Harvey-Jones Copy Share Image
I always market research my books before I hand them in by showing them to five or six close friends who I… — Helen Fielding Copy Share Image
The paradox of Steve Jobs's career is that he had no interest in listening to consumers - he was famously dismissive of… — James Surowiecki Copy Share Image
A cookie store is a bad idea. Besides, the market research reports say America likes crispy cookies, not soft and chewy cookies… — Debbi Fields Copy Share Image
I'm not scared of many sectors, so if you look at my investment portfolio, it is pretty wide. I've invested in anything… — Deborah Meaden Copy Share Image
We are going to do extensive market research because it is hard for black women to go into stores and get clothes… — Linda Johnson Rice Copy Share Image
“Always try to connect your decision-making to some sort of data. If you don’t have data, start a market research project and… — Pooja Agnihotri Copy Share Image
About 85 percent of what you see is just because I get on the phone and [say], 'Let's go do this'. I… — Todd McFarlane Copy Share Image
The purely random sample is the only kind that can be examined with confidence by means of statistical theory, but there is… — Darrell Huff Copy Share Image
The theme of corporate stories (and millions drink them in every day) seldom varies: to be happy you must consume, to be… — Tom Robbins Copy Share Image
“There is all the more reason for startups to write Web-based software now, because writing desktop software has become a lot less… — Paul Graham Copy Share Image