There is no doubt that creativity is the most important human resource of all... — Edward de Bono Copy Share Image
Lateral thinking is concerned not with playing with the existing pieces but with seeking to change those very pieces. It is concerned… — Edward de Bono Copy Share Image
Intelligence is something we are born with. Thinking is a skill that must be learned. — Edward de Bono Copy Share Image
Creativity and lateral thinking have exactly the same basis as humour. — Edward de Bono Copy Share Image
Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and… — Edward de Bono Copy Share Image
Some people are aware of another sort of thinking which... leads to those simple ideas that are obvious only after they have… — Edward de Bono Copy Share Image
With vertical thinking one may look for different approaches until one finds a promising one. With lateral thinking one goes on generating… — Edward de Bono Copy Share Image
We still seek to solve conflicts with 'judgement' instead of designing the way forwards. — Edward de Bono Copy Share
Traditional thinking is all about "what is" Future thinking will also need to be about what can be. — Edward de Bono Copy Share
“In 80% of Socrates' dialogues there was no constructive outcome. He saw his role as simply pointing out what was "wrong.” — Edward De Bono Copy Share
The music that really turns me on is either running toward God or away from God. Both recognize the pivot, that God is at… — Edward de Bono Copy Share
To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field. — Edward de Bono Copy Share
The weapons of the positive revolution are not bullets and bombs but simple human perceptions. Bullets and bombs may offer physical power but eventually… — Edward de Bono Copy Share
“In real-life situations apparently logical lines of argument are often (not always) based on an inability to see alternative possibilities. In a similar way… — Edward De Bono Copy Share
An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore. — Edward De Bono Copy Share
It wouldn't cost too much to change the rules of trade so that poor countries can work their way out of poverty. But the… — Edward de Bono Copy Share
It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason.… — Edward de Bono Copy Share
The need to be right all the time is the biggest bar to new ideas. It is better to have enough ideas for some… — Edward De Bono Copy Share
