Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions. — Phil Knight Copy Share Image
“We spent a few minutes catching up. I told Bowerman about my trip around the world. Kobe, Jordan, the Temple of Nike.” — Phil Knight Copy Share Image
“I wanted to win. No, that’s not right. I simply didn’t want to lose. And” — Phil Knight Copy Share Image
You can't explain much in 60 seconds, but when you show Michael Jordan, you don't have to. It's that simple. — Phil Knight Copy Share Image
If you're trying to get into the sports business, you really have to find a niche. — Phil Knight Copy Share Image
“Like it or not, life is a game. Whoever denies that truth, whoever simply refuses to play,” — Phil Knight Copy Share Image
“There's kind of exuberant clarity in that pulsing half second before winning and losing are decided.” — Phil Knight Copy Share Image
“Like it or not, life is a game. Whoever denies that truth, whoever simply refuses to play, gets gets left on the… — Phil Knight Copy Share Image
“This I decided is what sports are, what they can do. Like books, sports give people a sense of having lived other… — Phil Knight Copy Share Image
“I redefined winning, expanded it beyond my original definition of not losing, of merely staying alive. That was no longer enough to… — Phil Knight Copy Share Image
A shoe dog is somebody that really loves shoes, and that was me. I was a runner... that became important to me, and it's… — Phil Knight Copy Share
“what I knew that morning in March 1977 as we settled around the conference table. I wasn’t even sure how these guys reached us,… — Phil Knight Copy Share
“When you make something, when you improve something, when you deliver something, when you add some service or product to the lives of strangers… — Phil Knight Copy Share
“It’s possible that we were never closer, maybe because our relationship had been reduced to its primal essence. He was my dad, I was… — Phil Knight Copy Share
“Oneness—in some way, shape, or form, it’s what every person I’ve ever met has been seeking.” — Phil Knight Copy Share
We wanted Nike to be the world's best sports and fitness company. Once you say that, you have a focus. You don't end up… — Phil Knight Copy Share
“You tell yourself that you’re running toward some goal, chasing some rush, but really you run because the alternative, stopping, scares you to death.… — Phil Knight Copy Share
