Always Quote by Vikrant Massey
“I always believed in curating content, and the only way to do in our country is by turning producer. So then, I thought, lets turn producer and see how it goes.”
About This Quote
Source Interview: Media Strategy Talk, 2023
He suggests that to shape national media, one must become a creator rather than just a curator.
In simple terms: Creators drive media direction.
Become a producer to influence content.
Themes
Mood
Type
When to use this quote
- launch a podcast
- produce a documentary
- lead a news outlet
- curate a digital platform
Key Concepts
Questions to Reflect On
- How can you transition from curating to producing?
- What resources are needed to become a producer?
Challenges include resource constraints and audience reach.