Apprehension Quote by Thorstein Veblen
“In the rare cases where it occurs, a failure to increase one's visible consumption when the means for an increase are at hand is felt in popular apprehension to call for explanation, and unworthy motives of miserliness are imputed.”
About This Quote
Source Book: Theory of the Leisure Class, Thorstein Veblen, 1899
People often feel social pressure to show increased consumption when they can afford it, and are judged as miserly if they don’t.
In simple terms: Social pressure makes visible spending seem necessary.
Be aware of personal values over social expectations.
Themes
Mood
Type
When to use this quote
- family gatherings
- business networking
- social media posting
- celebrations
Key Concepts
Questions to Reflect On
- Do you equate worth with spending?
- How does visible consumption affect your self‑image?
Not everyone can or wants to increase consumption; personal circumstances differ.