Change Quote by Stefano Gabbana
“Luxury is not a static concept, but it shapes and changes with society. Now somebody who might not have the time to come to one of our boutiques can shop online.”
About This Quote
Source Interview: Business Strategy Discussion, 2023
Luxury evolves with cultural shifts, prompting brands to adapt by offering digital access alongside physical boutiques.
In simple terms: Luxury changes with society, so brands go online.
Embrace digital channels to stay relevant.
Themes
Mood
Type
When to use this quote
- online shopping
- brand expansion
- customer outreach
- e‑commerce integration
Key Concepts
Questions to Reflect On
- How can luxury maintain exclusivity online?
- What digital experiences enhance brand prestige?
Digital shift may dilute exclusivity for some customers.