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Efficiency Quote by Russell L. Ackoff

“The more efficient you are at doing the wrong thing, the wronger you become. It is much better to do the right thing wronger than the wrong thing righter. If you do the right thing wrong and correct it, you get better.” quote by Russell L. Ackoff
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“The more efficient you are at doing the wrong thing, the wronger you become. It is much better to do the right thing wronger than the wrong thing righter. If you do the right thing wrong and correct it, you get better.”

Russell L. Ackoff

About This Quote

Source Book: Recreating the Corporation, Russell L. Ackoff, 1974

Efficiency in the wrong activity worsens outcomes; better to imperfectly pursue the right activity and improve over time.

In simple terms: Doing the wrong thing well is harmful; doing the right thing poorly is better.

Key Takeaway

Start with the right goal, even if execution is imperfect.

Themes

productivity decision-making learning growth

Mood

reflective motivational

Type

advice philosophical

When to use this quote

  • business strategy
  • personal development
  • project management
  • team leadership

Key Concepts

systems thinking continuous improvement error tolerance

Questions to Reflect On

  • What right goal are you avoiding because you fear imperfect execution?
  • How can you create feedback loops to improve while you act?
A Different Perspective

Even a right goal can fail without adequate skill or resources.

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