““The ideal of whiteness makes a strong appeal. It flatters white people by associating them with (what they define as) the best in human beauty and virtue. The very idea of a best and of striving towards it accords with the aspirational structure of whiteness. There is an ecstasy to be felt in the luminescent representation discussed in the next chapter, a luminescence that makes sense in the context of the idea of whiteness as transcendence, dissolution into pure spirit and no-thing-ness. Equally, the ideal of white as absence may be confounded with the wider representational mode discussed above: being nothing at all may readily be felt as being nothing in particular, the representative human, the subject without properties.””
