China Quote by Rebecca MacKinnon
“If you want to have traction in China, you have to be in China.”
About This Quote
Source Article: “The China Paradox”, 2018
Effective influence in a market requires physical presence and local engagement.
In simple terms: To succeed in China, be present there.
Engage locally for impact.
Themes
Mood
Type
When to use this quote
- business expansion
- policy advocacy
- media work
Key Concepts
Questions to Reflect On
- How can you build local partnerships?
- What alternatives exist to physical presence?
Physical presence can be costly or risky.